| New print marketing strategies for the new consumer are required. The Indian printers too must re-invent themselves and they must become part of the print buyer's marketing strategy aimed at the new consumer — young, innovative and ready to change. This event is planned as a “wake up” print conference for engaging the consumer with interactive print. |
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An event that
targets and networks
Print for Pay Organisations
— Transactional print service bureaus
— Direct mail companies
— Commercial printers
— Digital print service providers
— Outsourcing and back-office service
— Corporate mail departments
— Financial and stock market services companies
Print Buyers and Influencers
— Marketing professionals
— Advertising agencies
— Communications specialists from auto, retail, hospitality, banking, finance, insurance and telecom verticals
Building the Graphics Arts Community
www.ippstar.org |
